04/29/2026
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How to Choose an Agency for PIM System Implementation

Table of contents:


Implementing a PIM (Product Information Management) system is currently one of the most important steps in organizing B2C and B2B eCommerce - especially when the number of SKUs, sales channels, and markets is growing. In such a reality, success does not depend solely on whether you choose Pimcore or Ergonode, but primarily on who designs and integrates the implementation.

Just like with store replatforming, PIM affects many departments at once: eCommerce, marketing, B2B sales, product managers, customer service, and very often ERP/WMS and logistics. Therefore, the choice of a technological partner is crucial here.

Why PIM implementation is a strategic decision

  • product data is scattered (attributes in ERP, descriptions in CMS, photos on a drive),
  • different channels have different versions of the "truth" about a product,
  • the cost of manual work is rising (copy-paste, CSV imports, corrections),
  • the number of errors and inconsistencies that affect returns, complaints, and SEO is increasing.

PIM solves this by building a single source of truth and automatic distribution of data to sales channels. In practice, this means faster product addition, easier translations, data quality control, and consistent omnichannel.

Narrow specialization and documented experience

The most common mistake on the part of companies? Choosing a contractor who treats PIM as an "add-on" to a store implementation. This often ends in a shallow implementation, a lack of a proper data model, and integration problems.

At Advox, PIM is a separate, real area of competence - we implement and integrate PIM systems and design product data flows in B2B and B2C environments. We work with both Pimcore and Ergonode (Advox holds Ergonode partner status), selecting the tool to fit the business scenario.

Pimcore or Ergonode? How to match technology to your business

There are many tools on the PIM market, but two solutions are definitely worth considering:

Pimcore - when you need maximum flexibility and an extensive data model. Pimcore is often chosen when a catalog has a complex structure, variance, product matrices, multiple object types, and when the PIM is intended to be a true data hub.

Ergonode - when you care about quick launch, ergonomics for content teams, and a modern SaaS/API-first architecture that is ready for integration with eCommerce and ERP.

The key is for the implementation partner to know both approaches and be able to advise based on a "business first" rather than a "tool first" principle, and Advox is exactly such a partner.

Integrations and data architecture: the no. 1 criterion for choosing a partner

PIM is almost always part of a larger ecosystem. In practice, it must exchange data with:

  • ERP (prices, stock, indexes, units, B2B logic),
  • eCommerce platform (catalog, attributes, content, SEO),
  • WMS and logistics,
  • marketing tools, product feeds, and marketplaces.

Therefore, the most important question for the contractor is: do they have experience in integrations and in designing data flows, rather than just "PIM configuration." Advox directly communicates its competence in integrations and PIM implementations, as well as linking them with eCommerce platforms and third-party systems.

Market education and transparency

A mature partner shows how they work. If a contractor has real experience, they will be able to speak about it publicly: in articles, webinars, and implementation descriptions.

For example, Advox published material showing the behind-the-scenes of a Pimcore implementation for Poczta Kwiatowa - with a discussion of data problems, integration, and the project approach. Such content is important because it allows the client to understand what a PIM project looks like "from the inside" before investing their budget.

Working methodology: from Discovery to SLA

PIM implementation is a transformational project that requires processes such as:

  • Discovery / data audit (data sources, their quality, attribute owners),
  • data model (classes, attributes, variants, dictionaries, categorization),
  • data migration and organization (ETL, validations, quality rules),
  • integrations (ERP/eCommerce/WMS, publication to channels),
  • training and adoption (so that the PIM truly begins to live within the company),
  • maintenance and development (SLA, integration monitoring, workflow development).

A mature implementation process minimizes the risk of chaos, which is why it is so important to choose an implementation company that understands all these elements.

Examples of PIM implementations performed by Advox

Poczta Kwiatowa

In public material, Advox describes the implementation of Pimcore for the largest online florist in Poland - as a project organizing product data and supporting multi-channeling and management of a large product base.

Argip

At Argip, Pimcore was implemented as a central source of product data (including structures such as matrices and product categories) and a vital element of an architecture connected to Magento and ERP.

Kinderkraft

For Kinderkraft, Advox performed a platform integration with Ergonode, which organized product data and facilitated store offer management.

Summary: how to choose a company for PIM implementation

PIM implementation is a foundation for years. If you want to avoid data chaos and implement a system that will actually unburden your organization, choose a partner who:

  • has documented implementations and can demonstrate them (e.g., Poczta Kwiatowa, Argip in the case of Advox),
  • knows and implements both Pimcore and Ergonode, selecting the tool based on needs,
  • has strong integration competencies (ERP/eCommerce/WMS),
  • works within a mature process from Discovery to maintenance.

If you are planning a PIM implementation and want to talk about data architecture, integrations, and a real implementation plan - contact Advox.

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