Frontend development

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Want to ensure the best experience for your customers? We will create a functional and user-friendly interface for you

Experience proven with sucessful projects

In the virtual world, one believes in love at first sight - for a website user, it's the first seconds that count when he enters the site and sees the finished result. It is then that he evaluates the visual layer, the clarity of the site, the ease of navigation and many other elements - all in order to make a decision to stay on the store's site or leave it without making a purchase.

In a time when we buy with our eyes, what will you do to get the eCommerce perfect match with your audience and ensure a fairytale ending of the "and they lived happily ever after" series? A functional (efficient), visually appealing (matching the audience) and intuitive (easy to use) frontend is the answer to this question, and development outsourced to our company - the best complement.

everything a user sees when entering your site,
one of the first encounters a store customer has with your brand,
customer interactions with your online store.

A functional and attractive online store frontend is one of the main factors that influence a user to want to stay on the site. When designing it, one should strive to ensure a balance between the client's business strategy and usability for the person using the site.

Online store frontend - for a positive user experience

You already know that the frontend encompasses all the elements that the user of your online store sees, and is responsible for the ability to interact with them. Surely you understand that it supports consumer decision-making, responding to the customer's habits, building trust and providing a sense of security - so important when shopping at a distance. But do you realize what features are necessary to make the user want to stay on the site for more than a few seconds and, above all, provide you with a conversion by making a purchase?
A well-functioning frontend is:

visually appealing (colors, graphics and animations, layout of content to graphical elements),
simple, clear, intuitive,
responsive in its mobile version,
fast, stable, secure,
providing smooth navigation
flexible (allowing for future expansion).

These, of course, are not all the features that the frontend should have, but they are the absolute basis for implementing more advanced changes. Designed in such a way, the graphical interface visible by the user of an online store allows him to get exactly what he needs in no time, with little effort and engagement. This is exactly the effect you would like to achieve, right?

Frontend services - our capabilities for your eCommerce

The catalog of our frontend development activities is very wide - this is how we are able to provide customization for each client. Are you keen on redesigning your online store and are looking for a talented team with knowledge of the latest trends to do so? Do you think a refresh and redesign of your existing frontend is necessary? Or maybe you want to put up a new eCommerce site and are anxious to outsource all the necessary activities to one company? Find out what we can do for you!

User experience is one of the first things an eCommerce owner must think about. It is an effort to design the interface to respond to individual patterns in terms of navigation, text layout or matching graphics. Our specialists make sure that the frontend meets all UX Design guidelines and the latest trends, while being visually appealing.

We know exactly what to do to make each of our client's online store function exactly as needed. Implementing projects on popular eCommerce platforms, each time we insist on equipping with all the necessary functionalities, according to expectations and needs. We combine these activities with a perfect representation of the design of the online store in the code, which is the responsibility of our team of frontend developers.

A mobile-first approach? That's exactly what we're betting on! When you outsource the creation of your online store to us, you can count on us to take care of the adaptation to mobile devices, which customers are increasingly using. Thanks to our actions, the user of your eCommerce will enter the site from a smartphone anywhere - at work, on the streetcar, on the beach on vacation - and without any problem will find exactly what he needs.

Frontend development - technologies and tools

We are constantly moving with the times and keeping an eye on what new technologies and frontend tools are coming into use. Thanks to the use of diverse solutions, we are able to match the best software to the needs of each client, which allows us to create projects that are polished in every way. Check out what we use in our daily work!

01. Frontend Magento

Ready-made themes dedicated to the Magento platform in order to extend and transform the appearance of the graphic interfaces of online stores. They give you the opportunity to optimize for the needs of a specific customer.

02. React.js

An open-source library that has framework-specific elements and allows you to build functional graphical interfaces for online stores. It stands out for its high flexibility, scalability and simplicity.

03. Angular

Google's open-source framework based on JavaScript. It comes with a number of useful features in the development process, such as component-based architecture, modularity and adaptation to a mobile-first approach (affecting performance).

04. Invision Studio

Software designed for designing prototypes of desktop screens and mobile online stores equipped with vector graphics, 3D modeling or layer styling tools. It gives the possibility to check in real time whether the created designs correspond to the client's vision.

05. Figma

Software that uses vector graphics capabilities to create prototypes equipped with all the elements expected by the client. It provides excellent support in designing user experience while visiting an online store.

06. Additional graphics programs

Programs that are primarily part of the Adobe suite (mainly Adobe Photoshop and Adobe XD which is an alternative to Figma), which allow you to prepare materials for publication in the online store in a way that meets the expectations of each client.

Blog article

Staying on the topic of technology, the question of how we help you choose the best technology for your online store has surely popped into your mind. Although this is one of the questions with the best answer "it depends", we tried to bring it closer in one of our articles. Read on to learn more!

Frontend design - the art of translating design into code

Frontend development is a process in which no element can be overlooked. Check out how we work to take care of the expected end result:

Getting to know your needs and expectations

Tell us what you expect from the interface of your online store, and we will collide these needs with the capabilities of our technologies. This is how the strategy is created!

Design

Mock-ups, graphics, designs, consultations - our UX/UI specialists have their hands full! At the end of the day, the most important thing is to take care of the proper design and functionality of your online store frontend.

Development

The structure of the site designed according to the design every last pixel? For our developers it's a piece of cake - they know exactly what to do to translate the design created by the graphic designers into code.

Tests

Final touches and... everything works! Ready to see your customer's reaction in just a moment?

Release

New or refreshed frontend of your online store? Let's release and watch the results!

01. What is frontend development?

Frontend development is nothing more than transferring the design prepared by a team of graphic designers to a given platform in the form of HTML, CSS and Javascript code. Its creation requires close cooperation between a team of graphic designers and programmers.

02. What is the difference between the frontend and the backend?

The frontend includes all parts of the online store that are visible to the user of the site (interface with content and graphics, navigation menu, individual sub-pages, forms, buttons, etc.). When designing it, focus on a functional layout and visually appealing design. The backend is the internal part that the user cannot see. It includes the management of the entire online store system (processing and transferring data to the frontend). In addition, it is responsible for the performance and speed of the site.

03. Why is the frontend so important for your eCommerce?

As in life, so on the Internet, and especially on the frontend - you can only make a first impression once. The graphical interface of an online store is one of the first points of contact between a customer and your brand. Given the high competition in the eCommerce world (including in your industry) and the high expectations of users, you need to ensure that it provides the best possible experience - in terms of functionality, intuitiveness, visual layer, etc. The appearance of any problems on the site (such as poorly displayed graphics) can lead to a quick exit from the site.

What's more, the frontend allows you to effectively build your brand image and supports a positive perception as a trustworthy company.

04. What is the best frontend technology to choose?

It is impossible to answer this question unequivocally, because everything depends on the project itself - its characteristics, complexity and the specific needs of the individual client. At the same time, the skills of individual frontend developers employed by the software house matter. At Advox, we mainly work with two modern technologies - ReactJS and Angular. These are our proven solutions (technically similar) that allow us to achieve the results expected by the client, but each time we verify whether a particular project requires a different approach.

05. Why is designing a store design at Advox a good choice?

A team of frontend developers experienced in various technologies and talented as well as creative UX/UI Designers? Combined with a portfolio full of implementations for clients from a wide variety of industries, they will give you exactly the result you need. Our more than 10 years of experience is really worth trusting - especially if, on top of that, you get the assurance that we follow the latest trends and respond to them by developing our teams.