From Amazon straight to InPost parcel machine?

It all started in November 2020. Puls Biznesu reported then that the eCommerce giant expanded its cooperation with InPost. It was not officially announced anywhere, but the Christmas packages from the German Amazon could be ordered to parcel machines located in our country. In February 2021, when the news about works on the Polish version of the platform was getting louder, the companies confirmed their cooperation. The fact certainly pleased many customers when amazon.pl went live in March 2021.

What does the cooperation of the eCommerce giant with one of the favorite delivery companies of Polish consumers mean? First of all, more convenience when ordering products from different categories. During the ongoing COVID-19 pandemic, parcel machine deliveries are the most popular and have certainly satisfied lovers of making purchases on its platform.

InPost itself, in turn, has thus established a very important development cooperation - the biggest one so far. Although the company has been successfully cooperating with Allegro (as part of Allegro Smart package), loved by Polish users, it has to be admitted that the cooperation with the global giant can bring incommensurably higher profits. Other courier companies may be jealous of InPost's dynamic development.

Amazon has a network of warehouses in Poland, which significantly increases the attractiveness of shopping on the platform. Products shipped via InPost from Polish logistics networks reach consumers relatively quickly due to the shorter distances to be covered and the presence of parcel machines almost all over the country. Convenient and fast shopping on Amazon thanks to efficient logistics? Absolutely!

However, these are not all the advantages that come with using parcel machines. Many consumers appreciate the fact that they can decide themselves when to collect the package (within 48 hours). This is a significant convenience for both recipient and courier - especially when a customer is not at home on the day or time of delivery. Difficulties with collecting a package are now a thing of the past - and all thanks to parcel machines.

We can't forget about the importance of parcel machines in the era of the COVID-19 pandemic. Such solution allows to avoid direct contact with a courier, and reduces the risk of infection with the virus. InPost has also recently introduced an intuitive application, which allows for opening parcel boxes with your own mobile (without using a screen on a terminal). This innovative idea not only makes the collection more efficient (especially in the period of increased number of orders), but also increases the safety of users. Consequently, it allows the company to gain additional points in the ranking created by the consumers.

At the moment on the Polish market there are 2 large sales platforms (marketplace), not to mention social media, on which social selling is developing. So there is no doubt that eCommerce solutions are also a matter of development. Allegro currently dominates the Polish market, and Amazon will have to fight for its piece of the pie: with the help of platform's warehouses and logistics networks as well as cooperation with InPost.

This could be a double problem for Allegro. On the one hand, there is much talk about the possibility of buying out InPost by the platform. The agreement signed with Amazon, however, will probably significantly increase the cost of purchase - which should not surprise anyone. On the other hand, Amazon may cause a real revolution on the Polish eCommerce market. Many sellers complain about Allegro's commissions, so they may want to move their sales to a more profitable place./p>

Paczkomaty quickly appealed to the taste of Polish consumers due to the fact that they are undoubtedly one of the most convenient forms of delivery. Their number is constantly growing, which means that we can pick up our packages even closer to home or work. The biggest advantage of this solution is freedom - we do not have to spend all day at home waiting for a courier. No wonder that parcel machine delivery is more and more often introduced by entrepreneurs operating in eCommerce sector in various areas.

However, if you are just beginning your adventure with setting up an online store, check out Advox Studio. We will be pleased to help you build a professional e-store on one of the best available platforms - Magento. The possibility of implementing the external integration of InPost for Magento will undoubtedly increase the customers' interest in the offer and traffic on a website, which, consequently, translates into higher sales.