Popularity, licensing issue, fee system or maybe functionality - what is crucial when choosing a platform for an online store? Contrary to what it might seem at first glance, the analysis of eCommerce systems should not be limited only to the price or speed of implementation. The example of Magento shows how important is the functionality and performance of the platform.
The trends for e-commerce - both in B2B and B2C sectors - leave no illusions: the dynamics of the online store industry development is surprisingly fast. At the same time, however, the customer expects more and more from eCommerce. They count on speed, intuitiveness, user-friendly systems and implementations that perfectly match their needs. How do the current platforms fit into these assumptions?
Fast and convenient SaaS solutions tempt with their speed of implementation and relatively low cost, but customers increasingly perceive them as unified platforms. A similar template and layout not only fails to distinguish them, but sends the message that it's a temporary, budget option. Meanwhile, customers want to feel that an online store is up-to-date, secure and stable. Hence the popularity of platforms based on paid licenses and open source products. Magento, for example, fits perfectly into these assumptions. This software is also appreciated from the seller's side - it is simple, intuitive, and at the same time with extremely broad perspectives.
Magento Marketplace - modules with great potential
Magento implementations are already an everyday occurrence. The powerful engine and the multitude of solutions cause that this platform has only one limit - the imagination of the creator and developer. Unlimited resources of functionality allow it to meet the requirements of the most advanced brands - this is confirmed by giants using Magento: from Ford and Everlast to Nike or other clothing brands. The key to popularity of this product is its intuitiveness: a simple administration panel that allows you to control several platforms, language options, currencies and payment systems. The freedom of action provided by Magento stores is the effect of modularity: the simplicity of building individual solutions based on individual options in both 1.x and 2.x versions.
Transparency, functionality, the ability to connect key payment and delivery methods, reliable responsiveness and more advanced options to streamline order processing - make Magento is now a synonym for quality. Additionally, since mid-2018 it has been signed by the Adobe brand - such a powerful background ensures that it will be a basic eCommerce platform for years to come.
