E-commerce
Wiadomości Handlowe -
from professionals,
for professionals
Dedicated content management system allowing for further development of the portal
Scope
Development
Special features
custom CMS
Industry
journalistic
Year
2020
The result of nearly one-and-a-half years of cooperation with Wydawnictwo Gospodarcze, the owner of Wiadomości Handlowe is a dedicated content management system (CMS), which makes it possible to manage a professional information portal in a simple, time-saving way.
The modern graphic layout, designed by our team, enabled the
client’s editors to engage their readers even more by presenting the
most important information from the FMCG sector in a clear way.
The result? You can see it below!
Goals:
- attractive and engaging content,
- layout supporting the usable character of the portal,
- design improving reading comfort.
A few numbers
The result? Dedicated CMS system, that provides for content management, built on the basis of microservices, with a built-in newsletter system with the developed API documentation.
A bit of the project history
For many years, Wiadomości Handlowe has deservedly been a strong player on the market - being active both offline (self-published monthly magazines) and online, it is a daily, reliable source of information about FMCG trade and distribution.
The objectives of the cooperation with ADVOX Studio were both to eliminate the technological debt, which all companies operating online are facing at some point, and to implement solutions that will allow further development of the brand.
From the perspective of nearly one month of operation (20 July 2020) of the new version of the site - both key goals have been achieved.
Reference
Have you heard this joke? A developer, journalist and advertising
specialist come to the bar... At first it seemed as if working
with ADVOX would not be easy. When we reported that we wanted it
to be "so normal", the developers immediately asked "what does
that mean to be normal?". That is why it is worth emphasizing the
project support that ADVOX has offered us in addition to its
development experience. The support and contribution to all the
work the studio has done is priceless. Thanks to the
involvement of the ADVOX studio we managed to jump a few steps in
the development of our portal and move on to new tracks in the
development of our online media. (...)
Cooperation with ADVOX started from the intention
to "refresh the layout" of our portal. At some point, the project
turned into a thorough rebuilding of the whole service and the
logic behind it. This was a challenge not only for us as a
customer, but also for ADVOX as a studio. It is not our last word
either. Further projects and implementations, as well as ongoing
service from ADVOX are on the table.
Challenges
The biggest challenge was for our team to understand the daily work of the Editorial Office. Through cyclical calls, meetings and by "reaching" individual solutions in the final phase of the project, it has been possible to achieve an effect allowing the Editorial Office to speed up its work, while maintaining the universality of solutions.
Another challenge was to present the content to the readers in such a way as to engage them in current events, putting emphasis on substantive discussions - which is to be reached by the Discussion Forum available from the website's home page.
Apart from the need to import a few entries from the former database.
Challenges vs figures
Dedicated CMS - Key features of the project
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